Why You Should Journal To Help Your Business

Rather listen than read? Watch this video instead. Just press play!

When I first began my business, I worked with an amazing business coach who kept encouraging me to journal. I hadn’t journaled since I was in grade school and when I did it was mainly about boys. So the thought of journaling these days really didn’t excite or entice me.

My business coach eventually sent me a book called, “You’re a Badass at Making Money” that talked a lot about envisioning what you want to happen in your business and your life. Between those prompts in the book and the prompts she gave to me, I eventually tried out “journaling” and I was surprised by how things started to change.

Not all the journaling prompts were woo-woo. I wasn’t believing to manifest what I wanted, but I needed to put my thoughts somewhere in order to make things happen. After my three months of coaching (and three months of journaling), my business was up and running and I was finally making enough income to live. It was a huge step in the right direction and so today, I want to share with you a few journal prompts that may help you do the same. If you are feeling stuck in your business, or if you are just starting out, writing things down on paper can help you, I promise.


One of my first prompts was figuring out what I could offer to my clients.

Step 1: Write out a list of EVERYTHING you’re great at and LOVE doing that relates to a service your ideal client needs. 

Step 2: Write out a list of things you’re OK at, but would love to learn more about. 

Step 3: Write out a list of things you HATE doing and won’t offer to clients. 

Step 4: Circle all the times that you love most from steps 1 and 2. These are going to be what you include in your packages. Figure out how much time each task takes (roughly) and which ones make sense to fit together into the base/mid/high-level packages. 


Create a daily mindset routine around positivity/gratitude. Write down what is working well in your life and your business before you jump into your day. Leave it on your desk somewhere that you can see throughout the day.


Building a business can be rough. It’s important to write those moments down on paper, too. Get it all out. Start by writing out exactly what’s coming up for you at that moment. Any negative thoughts, doubts, fears… whatever you want to feel better about.

Step 1: You can vent all you want, but write everything that’s coming up around that negative emotion down.

Step 2: Reach for GENERALLY better-feeling thoughts. Statements that take the ‘charge’ out of the negative emotion. For example:

  • I don’t need to have all the answers right now.
  • I can figure things out as I go.
  • Nothing needs to be figured out right this minute.
  • I’m getting better and better at this every day.

Step 3: Once you start to feel some relief from the general statements, start reaching for more generally positive things:

  • I know that the only way to figure things out is to keep moving forward.
  • I am doing all the right things.
  • I know it’s all working out for me, and I’m excited to see what my path leads me to.
  • All I need to focus on is the right next step, and I know what that is.
  • I’m doing a good job.
  • All I need to do is keep showing up, and that’s something I know how to do.
  • I’ve come so far, and I know I’m getting closer and closer to everything I want.

Step 4: At the end, write the new truth that you want to replace that negative emotion with. For example, if the negative emotion is “I feel stressed out and overwhelmed because I don’t know if this business will even work,” then the new truth statement you come to (based on the things you uncovered in steps 2 and 3) could be “I’m doing a good job, I’m doing all the right things, all I need to do is keep showing up and focus on my next step, and I can do that today. I FEEL BETTER.”


You don’t ALWAYS need to have something negative to process through. Don’t go looking for problems. If you get your journal out and nothing is coming to you for what to write, then try to celebrate the positives like this:

Script out everything you want to be in your reality and everything that’s working well for you right now. It could be financial, personal, health, business…all of the above. For example:

  • “Everything is awesome, and…”
    • I love that I have a business that allows me to set my own schedule.
    • I love that I’m getting better and better at content, and everything in my business is feeling easier.
    • I’m so excited to make connections with more potential clients this week.
    • I love knowing that there are MORE than enough people out there who need what I have to offer.

I hope this helps you in your business journey. Just remember, it’s not so much journaling vs just writing things down on paper. Doing so can really help you process different thoughts and emotions to help you grow and improve. 💪

If you’re just starting your business and are looking to launch soon, check out my 10-step launch kit. You won’t have to second guess if there’s anything missing when prepping to launch your business. It’s all written down for you. All you need to do is implement.

I can guarantee that with this kit, you will be well on your way to successfully launching your business/service and seeing those sales roll in!

Grab your Launch Kit here!

Leave a comment

Your email address will not be published. Required fields are marked *

WordPress Appliance - Powered by TurnKey Linux